main goal

To create an online sales channel.

The emphasis is on a simple service and simple choice

UI/UX
2017
Swimwear & beachwear shop
Solution

We have created a minimalistic interface. The emphasis is on a content. White background, easy and simple to read fonts, big and bright photos, and “subtle” navigation — nothing has to divert the attention from products

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color palette
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juliette
juliette
02 Product Grid We've made a sticky header on top of the page which gave more space for the photos of the products
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stylist’s help The products page is rounded off with a feedback block. This way we help users that can’t choose the right product or the right size
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03 Product Page There are a big photo of the product, gallery and video presentation on the product card. This allows to have a good look at all the product details
image gallery video
presentation
big photo
  • Fitting of goods
  • stilyst’s professional help
Lookbook The complete looks complement the products already chosen by customers
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05 Mobile

A large part of the audience buy products on their mobile phones or PC tablets. Due to that fact the interface has been designed with "mobile first" approach.

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mobile first
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lookbook image
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