Boost conversion — from $299
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Web Design Services in Sweden from a Ukrainian team

For the past 17 years, we’ve helped businesses increase revenue through better website design. In our home market, we’ve worked with major brands like Thule, Samsung, Watsons, Lenovo, and Pandora.
Today, we help Swedish companies build more credible, enterprise-level websites through comprehensive redesigns or improve conversion with targeted UX/UI changes.
Book a free consultation

Why Turum-burum?

Turum-burum — Google UX Partners
Learn more on how we increased the conversion rate by 55%
Learn more on how we increased Shiny&Diski conversion by 12.5%
Read 60+ reviews about our company on Clutch

Our Portfolio With Swedish Projects

+25% conversion rate, +30% organic traffic after launch
The project involved a UX/UI redesign for a Swedish company Fotoklok. Partnering with SEO company TopDog, the result was improved UX/UI design, content, and structure for optimal user and Google performance.
+ 26% CR
UX Design Support for Swedish SEO Agency.
We’ve worked as a UX design partner for TopDog, SEO agency. Our role is to create UX/UI that meets SEO requirements to achieve stable growth in traffic and conversion.
UX/UI for 100+ SEO Landing Pages
+ 26% CR
Full-cycle project for Swedish loan broker Zensum. From UX audit to implementation, working alongside TopDog, we managed to align SEO, design, and product logic. The new UX/UI helped Zensum stand out in a crowded market.

Our Portfolio With Swedish Projects

CR +16%

Spy Store

eCommerce
UX/UI changes for an Australian e-commerce company that specializes in spy gear and services
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Web Design Services for Sweden

1. UX/UI design or redesign

A full redesign is the right choice when your website is outdated, needs fundamental changes, or your brand needs to build more trust and reposition itself. We start by analyzing user behavior, industry trends, and competitors to build a new experience around real user needs.

After

For Zensum.se, we used heatmaps and GA4 data to understand user behavior before redesigning the website. The result is a cleaner, more trustworthy, and intuitive experience, with improved navigation, visual hierarchy, brand identity, logo, and a scalable UI system.

Before
After

2. Conversion rate optimisation(CRO)

Unlike a full redesign, CRO focuses on identifying and fixing the most critical usability issues without rebuilding the entire website. We start by analyzing heatmaps, session recordings, and analytics to identify the biggest usability issues and opportunities for growth. We then create new design solutions for each problematic section or page.
This allows us to make targeted improvements within the existing visual style  

After

and technology, helping increase conversion without major changes to the website.

For Fotoklok.se, we improved the navigation, category pages, and product pages, which helped increase conversion by 25%. The client described the result as: “This is the most successful season in terms of revenue ever.”

Before
After

3. Start with a Website Usability Audit

Stop guessing why users leave your website or what prevents them from converting. Our UX audit combines expert analysis with real user behavior data to identify where you are losing users, revenue, and conversion opportunities.

What’s included:
Expert UX evaluation combined with GA4 analytics, heatmaps, and session recordings from Hotjar or Microsoft Clarity.
Identification of the most critical usability issues, conversion barriers, and growth opportunities.
30–50 actionable hypotheses, each prioritized by impact and supported by screenshots, detailed explanations, and recommendations.
Best-practice examples and practical solutions for improving the user experience and conversion rate.
Completion time: 15 working days
You’ll receive:
A Google Spreadsheet with 30–50 prioritized hypotheses and detailed recommendations.
A presentation highlighting the most critical issues and opportunities with visual examples.
A Looker Studio dashboard to track key performance metrics.
A consultation with a CRO specialist to discuss the findings and next steps.
Order a UX Audit

Our Web Design Company’s Partners and Clients in Sweden

We have conducted more than 1000 UX audits and designed about 300 projects

Partners and Clients

Diana Vyshnova, 

CMO at Turum-burum

Schedule a call directly with our CMO

Our deep understanding of the Swedish way of working is built on successful collaborations with local companies. We know the expectations and the pace.
Let's talk about your project and how we can help

Book a call
We’re coming back to Stockholm

A few photos from our previous trip to Stockholm. We’re coming back soon to meet with Swedish companies and explore new opportunities to help local businesses improve their digital experiences, increase conversion, and achieve their business goals through UX/UI.If you’re working on a website improvement, redesign, or conversion optimization project, we’d be happy to meet and exchange ideas. Let’s meet for a fika near Svampen in Stockholm?
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SUBA office: Diana, CMO at Turum-burum, and Yuliia Rossoshko, SUBA project manager
Christian Rudolf, SEO expert and founder of TopDog, with a team, and Turum-burum
Zensum office, featuring the new logo designed by Turum-burum, implemented both digitally and in their physical space
Turum-burum Team and Anders Sjöberg, Digital Marketing Strategist | Growth-Driven Brand Builder at KLAR Partners

About Turum-burum

What is a UX Audit?

+20

We’re a senior UX/UI team from Ukraine working closely with Swedish companies on complex product challenges.

With 17+ years of cross-industry experience, we bring:

  • UX and CRO expertise from hundreds of digital products across Europe and beyond;
  • Ongoing collaboration with leading brands such as Samsung Experience Store, Thule, and Domino’s Pizza is maintained;
  • Deep roots in UX analytics and behavioral research to inform every decision;
  • A senior team with 10+ years of hands-on design and strategy;
  • Flexibility to fit your needs in pace, process, and team culture.

Whether you're redesigning, scaling, or optimizing the conversion rate, we’re a team you can rely on.

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Achievements

FAQ about our Website Design Agency

What is a web design service?

A web design service is the comprehensive process of planning, structuring, and creating the user interface (UI) and user experience (UX) of a digital product to improve usability and drive conversions. 

As your dedicated web design agency in Sweden, Turum-burum provides data-backed web design services that include:

  • Usability Audits: Identifying revenue leaks using GA4, heatmaps, and user behavior analysis.
  • UX/UI Design: Building mobile-first, user-centric interfaces based on analytics.
  • Conversion Optimization: Applying our approach of step-by-step interface changes for continuous KPI growth.

Our focus is entirely on measurable business results and improving your ROI rather than just updating aesthetics.

How much does a website design cost?

The cost of a website design is determined by the project scope, technical complexity, platform requirements, and specific business goals. Because of these variables, professional agencies do not use flat-rate pricing.

When you work with our web design company in Sweden, costs are calculated transparently based on the exact hours required for UX research, wireframing, design, and implementation. Before initiating any website design services, we provide a detailed, itemized estimate. This ensures you know exactly where your budget is allocated and how our process will deliver a measurable return on your investment.

What Our Clients Say

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We took a comprehensive approach to SEO together with TopDog & Turum-burum, with a particular focus on UX SEO and mapping user journeys. By analyzing how visitors navigated the site, rebuilding the information architecture, and optimizing both design and content, we increased traffic from Google by 30% and boosted our conversion rate by 25%. This resulted in our most successful season in terms of revenue ever.

We took a comprehensive approach to SEO together with TopDog & Turum-burum, with a particular focus on UX SEO and mapping user journeys. By analyzing how visitors navigated the site, rebuilding the information architecture, and optimizing both design and content, we increased traffic from Google by 30% and boosted our conversion rate by 25%. This resulted in our most successful season in terms of revenue ever.

Mats Ohlsson
PO, Fotoklok.se

Turum-burum aligned the client's marketing teams around CRO priorities and helped them execute practical changes in their online sales journey, resulting in measurable improvements in online sales. The team was professional, efficient, and punctual. Turum-burum's efficiency stood out.

Turum-burum aligned the client's marketing teams around CRO priorities and helped them execute practical changes in their online sales journey, resulting in measurable improvements in online sales. The team was professional, efficient, and punctual. Turum-burum's efficiency stood out.

Anders Sjöberg
Growth, Private Equity Firm

What stood out was the combination of professionalism and commitment – ​​they were both structured and at the same time very generous with their time and ideas right from the start.

What stood out was the combination of professionalism and commitment – ​​they were both structured and at the same time very generous with their time and ideas right from the start.

Andreas Ahlenius
CEO, Tracklib.se

They’ve been super professional. The Figma file was top-notch, and the fact that they were open to Slack communication if needed was really appreciated, though the designs were so clear that I didn't even need to bother them!

They’ve been super professional. The Figma file was top-notch, and the fact that they were open to Slack communication if needed was really appreciated, though the designs were so clear that I didn't even need to bother them!

Front-end developer
Wikinggruppen.se

Nyligen genomförde det svenska företaget  TOPDOG ett projekt för Fotoklok.se tillsammans med den ukrainska UX- och designbyrån Turum-burum, där både användarupplevelse och synlighet i Google förbättrades. Utöver de affärsmässiga resultaten visar samarbetet hur yrkespersoner kan använda sin kompetens för att – på sitt sätt – bidra till ett starkare och mer sammanlänkat Europa. Det är också ett uppmuntrande tecken för andra ukrainska tjänsteleverantörer: ge inte upp. Europeiska företag behöver den kompetens, de nya perspektiv och den kreativitet som Ukraina har att erbjuda.

Nyligen genomförde det svenska företaget  TOPDOG ett projekt för Fotoklok.se tillsammans med den ukrainska UX- och designbyrån Turum-burum, där både användarupplevelse och synlighet i Google förbättrades. Utöver de affärsmässiga resultaten visar samarbetet hur yrkespersoner kan använda sin kompetens för att – på sitt sätt – bidra till ett starkare och mer sammanlänkat Europa. Det är också ett uppmuntrande tecken för andra ukrainska tjänsteleverantörer: ge inte upp. Europeiska företag behöver den kompetens, de nya perspektiv och den kreativitet som Ukraina har att erbjuda.

Sweden Ukraine Business Action
‍

What really stood out was their approach – they put in the time, thought and concrete ideas before we even had an agreement. It shows a level of commitment that is unusual.

What really stood out was their approach – they put in the time, thought and concrete ideas before we even had an agreement. It shows a level of commitment that is unusual.

Andreas Perneby
Marketing Manager, BG Institute

På Topdog ser vi UX som den magiska ingrediensen i SEO, och i samarbetet med Turum-burum får detta verkligen effekt. När användarupplevelsen förbättras händer något speciellt: trafiken ökar, fler konverterar – och varje krona i marknadsföring börjar arbeta dubbelt.Det är därför vi tillsammans med Turum-burum alltid pratar konvertering och UX med våra kunder – för det handlar inte bara om mer trafik från Google, utan om att bygga en motor för tillväxt.

På Topdog ser vi UX som den magiska ingrediensen i SEO, och i samarbetet med Turum-burum får detta verkligen effekt. När användarupplevelsen förbättras händer något speciellt: trafiken ökar, fler konverterar – och varje krona i marknadsföring börjar arbeta dubbelt.Det är därför vi tillsammans med Turum-burum alltid pratar konvertering och UX med våra kunder – för det handlar inte bara om mer trafik från Google, utan om att bygga en motor för tillväxt.

Cristian Rudolf
‍VD & Sökmotorkonsult på Topdog SEO

Vi på Zensum lanserar nu vår nya webbplats i Sverige och Norge – ett viktigt steg mot hur vi ännu bättre kan fånga, förstå och hjälpa våra kunder tidigt i deras resa mot bättre ekonomi. Den nya sajten är resultatet av ett fint samarbete med Turum-burum, som hjälpt oss ta fram ett modernt, användarvänligt och inspirerande uttryck – byggt för att spegla vilka vi är idag, och vart vi är på väg.

Vi på Zensum lanserar nu vår nya webbplats i Sverige och Norge – ett viktigt steg mot hur vi ännu bättre kan fånga, förstå och hjälpa våra kunder tidigt i deras resa mot bättre ekonomi. Den nya sajten är resultatet av ett fint samarbete med Turum-burum, som hjälpt oss ta fram ett modernt, användarvänligt och inspirerande uttryck – byggt för att spegla vilka vi är idag, och vart vi är på väg.

Zensum
Bolån för fler

The guys from the company Turum-burum delivered a great job on this project. Working within the timelines and being open to feedback meant that the end result was delivered in line with expectations. I would recommend it and will be working with it again.

The guys from the company Turum-burum delivered a great job on this project. Working within the timelines and being open to feedback meant that the end result was delivered in line with expectations. I would recommend it and will be working with it again.

Ross Davies
Managing Director, KOIN LIMITED 🇬🇧

Turum-burum team supported our team at Reply very well in delivering personalization and conversion consulting to our enterprise customers and help us top scale up our delivery. The Turum-burum team integrated very good into our consulting team. Together we are working on delivering new optimization hypothesis, a/b tests, personalization campaigns, results reportings, QA with Optimizely and Adobe Target.

Turum-burum team supported our team at Reply very well in delivering personalization and conversion consulting to our enterprise customers and help us top scale up our delivery. The Turum-burum team integrated very good into our consulting team. Together we are working on delivering new optimization hypothesis, a/b tests, personalization campaigns, results reportings, QA with Optimizely and Adobe Target.

Anian Leistner
MD and Partner at Portaltech, Reply

Highly recommend this web design agency! They delivered beyond my expectations. Denis is very experienced with eCommerce and conversion rate optimization. I got exactly what I was looking for.

Highly recommend this web design agency! They delivered beyond my expectations. Denis is very experienced with eCommerce and conversion rate optimization. I got exactly what I was looking for.

Joakim Nielsen
General Manager Lumier AS

Turum-burum's work drove an increase in the client's conversion rate and site traffic. Proactive and detail-oriented, this company took the time to understand all of the available data to provide optimal solutions and explanations for the client's problems. They were supportive and transparent throughout.

Turum-burum's work drove an increase in the client's conversion rate and site traffic. Proactive and detail-oriented, this company took the time to understand all of the available data to provide optimal solutions and explanations for the client's problems. They were supportive and transparent throughout.

Jennifer Tully
E-Commerce Manager, Sunuva

Turum-burum's work improved our website's UX, making it easier for us to navigate. The team's design changes and recommendations were expected to increase our user engagement and conversions. Turum-burum delivered on time, guided us through the process, and helped us understand what to do.

Turum-burum's work improved our website's UX, making it easier for us to navigate. The team's design changes and recommendations were expected to increase our user engagement and conversions. Turum-burum delivered on time, guided us through the process, and helped us understand what to do.

Aden Au
Tech Lead, GetSolar


During a year of collaboration with Turum-burum agency, we managed to eliminate most of the critical errors both in the interface and in the logic of some of the site's functions. This allowed for growth in all main site metrics: ARPU + 71.43%, CR + 55.4%, and CR checkout + 128%.


During a year of collaboration with Turum-burum agency, we managed to eliminate most of the critical errors both in the interface and in the logic of some of the site's functions. This allowed for growth in all main site metrics: ARPU + 71.43%, CR + 55.4%, and CR checkout + 128%.

Maks Havrysh
Head of eCommerce at INTERTOP

The work and deliverables have all been of great quality and satisfy the client. As a team, Turum-burum UI design agency is reliable, consistent, and accommodating. Their accountable approach and dedication to providing strong work make them a great partner.

The work and deliverables have all been of great quality and satisfy the client. As a team, Turum-burum UI design agency is reliable, consistent, and accommodating. Their accountable approach and dedication to providing strong work make them a great partner.

Roman Tyrykin
Senior UX Designer, Snocko

I really enjoyed working with Turum-burum user experience design company and with Denys in particular! They were very easy to work and communicate with so naturally, our partnership led to successful results. His team is very diverse and skilled and helped us with many projects. Will definitely be working with Denise & the Turum-burum team on my next eComm projects!

I really enjoyed working with Turum-burum user experience design company and with Denys in particular! They were very easy to work and communicate with so naturally, our partnership led to successful results. His team is very diverse and skilled and helped us with many projects. Will definitely be working with Denise & the Turum-burum team on my next eComm projects!

Viktoriya Martsinovska
Founder, Finer Points Commerce

Turum-burum conducted a comprehensive UX/UI audit of our website, focusing on identifying areas for improvement to increase lead form submissions from our target audience. They provided a detailed report outlining their recommendations for interface enhancement. They were prompt in attending to our requirements and requests, and their communication was clear and responsive.

Turum-burum conducted a comprehensive UX/UI audit of our website, focusing on identifying areas for improvement to increase lead form submissions from our target audience. They provided a detailed report outlining their recommendations for interface enhancement. They were prompt in attending to our requirements and requests, and their communication was clear and responsive.

Iggy
CEO, Senior Guidance

The Turum-burum team helped us to launch a brand-new Web 3 product to the market very fast. It took them less than a month to create all the design mockups and met all the deadlines. I liked the level of professionalism and way of communication they provided. There were no problems later with design implementation because a designer considered all the design elements and statuses in the mockup.

The Turum-burum team helped us to launch a brand-new Web 3 product to the market very fast. It took them less than a month to create all the design mockups and met all the deadlines. I liked the level of professionalism and way of communication they provided. There were no problems later with design implementation because a designer considered all the design elements and statuses in the mockup.

Serhii Zaichenko
Co-Founder & COO, RPC Fast

After the analysis, Turum-burum provided us with an Excel sheet describing over 50 sources of friction and their possible solutions. The team identified all issues using data, numbers, and heat maps, reducing subjectivity. They were professional and friendly, communicated clearly, and delivered on time.

After the analysis, Turum-burum provided us with an Excel sheet describing over 50 sources of friction and their possible solutions. The team identified all issues using data, numbers, and heat maps, reducing subjectivity. They were professional and friendly, communicated clearly, and delivered on time.

Miro Mihalik
Co-Founder, CultureBoard

I had an opportunity to collaborate with Turum-burum when trying to optimize our website and evaluate its UX. Diana and her team prepared a thorough analysis of the entire page. They not only assessed its general features but also checked how well it addressed the needs and preferences of our Web3 customers. This helped us a lot in determining the direction of the website's development.

I had an opportunity to collaborate with Turum-burum when trying to optimize our website and evaluate its UX. Diana and her team prepared a thorough analysis of the entire page. They not only assessed its general features but also checked how well it addressed the needs and preferences of our Web3 customers. This helped us a lot in determining the direction of the website's development.

Michał Moneta, PhD
Product Marketing Lead at Lightcurve

Turum-burum provided us with a valuable UX audit report and identified our site’s main usability mistakes. The team delivered all items on time and communicated clearly throughout the project. They were responsive to our needs, and their data-driven solutions and proactive communication stood out.

Turum-burum provided us with a valuable UX audit report and identified our site’s main usability mistakes. The team delivered all items on time and communicated clearly throughout the project. They were responsive to our needs, and their data-driven solutions and proactive communication stood out.

Daniel Nunn
Owner, Crystal Clear Memories

The Turum-burum are superior at ux audit. I am very satisfied with their hypotheses, reasoning, and timely service. They were very patient with us a growing start up and answered all of my concerns. I will definitely use them for annual ux audits for our business. I would prefer to use a separate UI designer, but their internal UI designer is still pretty good. Overall I would rate my experience 5/5.

The Turum-burum are superior at ux audit. I am very satisfied with their hypotheses, reasoning, and timely service. They were very patient with us a growing start up and answered all of my concerns. I will definitely use them for annual ux audits for our business. I would prefer to use a separate UI designer, but their internal UI designer is still pretty good. Overall I would rate my experience 5/5.

Jay Cousar
Chief Executive Officer, Youshouldbehair

Turum-burum's work has helped us increase our project KPIs and improve our customers' platforms. The team successfully implemented design changes within the agreed budget and timeframe. Moreover, they were professional, responsive, attentive to details, and committed to excellence.

Turum-burum's work has helped us increase our project KPIs and improve our customers' platforms. The team successfully implemented design changes within the agreed budget and timeframe. Moreover, they were professional, responsive, attentive to details, and committed to excellence.

Director of Partnerships
Wezom, Software Development Company

Turum-burum's task was to design the user experience (UX) and user interface (UI) for the NFTrends platform and personal accounts from scratch, accommodating four distinct user flows. As our business matured, we turned to Turum-burum once more to re-brand the website. The team listens attentively to our needs and is always quick to implement changes.

Turum-burum's task was to design the user experience (UX) and user interface (UI) for the NFTrends platform and personal accounts from scratch, accommodating four distinct user flows. As our business matured, we turned to Turum-burum once more to re-brand the website. The team listens attentively to our needs and is always quick to implement changes.

Marsha
CEO, Numeraire Future Trends

Turum-burum UI design agency delivered a well-structured, professional-looking website with all the relevant information about our business. I am pleased with their UX agency services, efficient project management, excellent customer service, high-quality outputs, attentiveness, and receptiveness to feedback.

Turum-burum UI design agency delivered a well-structured, professional-looking website with all the relevant information about our business. I am pleased with their UX agency services, efficient project management, excellent customer service, high-quality outputs, attentiveness, and receptiveness to feedback.

Artem Mavrin
Head of Marketing, Dysnix

We fully relied on Turum-burum’s knowledge and experience in developing the structure and design of our online store. The most challenging part was integrating the website with the Turkish program (similar to 1C), as it was not initially designed for website integration. During the development stage, we began adjusting our online sales processes. Even before the launch, we managed to triple the number of orders, and after the launch, the figure increased fivefold. Sincere thanks to the entire Turum-burum team!

We fully relied on Turum-burum’s knowledge and experience in developing the structure and design of our online store. The most challenging part was integrating the website with the Turkish program (similar to 1C), as it was not initially designed for website integration. During the development stage, we began adjusting our online sales processes. Even before the launch, we managed to triple the number of orders, and after the launch, the figure increased fivefold. Sincere thanks to the entire Turum-burum team!

Nizami Rzayev
Head of eCommerce, Baku Electronics

Nothing but positive things to say about Denis and the Turum-burum team! Our project was delivered on deadline, all deliverables were met, and we were kept up to date as things progressed. We are very happy with the project and look forward to working with Denis again on future UI/UX and Market Research projects.

Nothing but positive things to say about Denis and the Turum-burum team! Our project was delivered on deadline, all deliverables were met, and we were kept up to date as things progressed. We are very happy with the project and look forward to working with Denis again on future UI/UX and Market Research projects.

Sharon Brown-Cikos
Marketing manager, Bromic Plumbing & Gas

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